Case Study: Asia-Pacific Association for Consumer Research (AP-ACR) Conference

Location: Grand Hyatt Bali, Bali, Indonesia

Dates: 8–11 July 2024

The Asia-Pacific Association for Consumer Research (AP-ACR) 2024 Conference brought together academics and industry professionals from over 29 countries for three days of learning, collaboration, and global connection. The conference provided an international platform for researchers and experts to present emerging research, share ideas, and explore the latest methodological and theoretical developments in consumer research.

JT Production Management delivered end-to-end event management for the conference and gala program, ensuring a seamless experience for delegates, speakers, and stakeholders from across the world.

Event Overview: The multi-day conference program included keynote presentations, academic sessions, networking functions, and a gala event, all delivered within an international resort conference environment. JT. Production Management was tasked in the detailed planning, international stakeholder coordination, and full program and logistics management across multiple event spaces and program streams facilitating the event’s successful delivery and meeting the client’s objectives.

Key Statistics

• 308 Conference Attendees
• 202 Gala Attendees
• 54 Sessions
• 218 Speakers
• 29 Countries Represented

Our Role & Key Deliverables

• Planning & Project Management: JT. Production Management managed the event from initial planning through to post-event reporting, including:
  • Development of project schedules, operations plans, and run sheets
  • Stakeholder and project team communications
  • Risk management, compliance, and on-site safety oversight
• Program & Creative Direction: Working closely with the organising committee, we:
  • Collaboratively curated the 3-day conference program and side events
  • Planned venue layouts, delegate flow, and floorplans
  • Designed styling, décor, and catering concepts
• Speakers & Supplier Management: We coordinated all logistics and technical requirements for:
  • Abstract authors
  • Speakers and presenters
  • Stakeholders
  • Event suppliers and venue teams
• Attendee Engagement & Communications
  • Managed attendee eDM communications
  • Developed and managed the conference website
  • Provided ongoing attendee information and updates
• On-Site Delivery & Post-Event Reporting
• • Managed on-site operations across the full conference and gala program
  • Conducted post-event debriefs
  • Delivered event analytics and reporting to guide future conferences

Countries in Attendance – Africa | Amsterdam | Australia | Canada | China | Dubai | Finland | France | Hong Kong | India | Ireland | Italy | Japan | Korea | Macau | Malaysia | Netherlands | New Zealand | Norway | Portugal | Singapore | Spain | Sweden | Switzerland | Thailand | United Kingdom | USA | Vietnam

Outcome

The AP-ACR 2024 Conference successfully delivered a highly engaging international conference experience, bringing together global researchers and industry professionals in a collaborative and professionally managed environment. Through strong planning, stakeholder coordination, and on-site delivery, JT. Production Management ensured the event ran smoothly and provided valuable insights to support the planning of future conferences.